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What happens after 1000 views on TikTok?

TikTok has exploded in popularity over the past few years and become one of the most used social media platforms in the world. With over 1 billion monthly active users, TikTok offers creators a massive potential audience for their videos. One of the first major milestones for any new TikTok creator is reaching 1000 views on a video. But what happens after that initial 1000 view milestone? Let’s take a closer look.

Do you get paid for 1000 TikTok views?

Unfortunately, you do not get paid directly by TikTok just for hitting 1000 views on a video. TikTok does not have a partner program like YouTube that pays creators based on views or subscribers. The only way to earn money directly from TikTok is through gifts, tips, or the Creator Fund.

Gifts and Tips

Fans can send virtual gifts and tips during TikTok live streams as a way to support their favorite creators. There are several gift options to choose from, and gifts start at 5 cents each. TikTok takes a cut of gift revenue and creators can exchange the gifts they receive into cash. However, gifts and tips typically make up a small percentage of revenue for most creators.

Creator Fund

TikTok launched the Creator Fund in 2020 as a way to pay creators for videos. To be eligible, you must be over 18, have at least 10,000 authentic followers, and post original videos that follow TikTok’s community guidelines. The amount paid is based on the number of video views and engagement. Most creators report earnings of 2-4 cents per 1000 views from the fund. So at 1000 views, you may get $2-4 from the Creator Fund.

What are the benefits of 1000 TikTok views?

While 1000 views alone won’t earn you money directly, hitting that first 1000 view milestone comes with some important benefits:

  • Increased discoverability – TikTok’s algorithm starts recommending videos more once they gain initial traction.
  • Unlocking features – 1000 views lets you go live and access analytics data.
  • Credibility and influence – Becoming more established on the platform.
  • Motivation to create more – Passing the 1k mark energizes you to aim higher.

Increased Discoverability

One of the biggest challenges with a new TikTok account is getting on people’s For You pages. TikTok’s algorithm favors videos that are already performing well. Once your video hits 1000 views, it signals to the algorithm that your content is resonating. As a result, TikTok will start recommending your videos more prominently and your next videos will likely gain even more traction.

Unlocking Features

TikTok restricts certain features like live streaming until accounts hit 1000 followers and 10,000 video views in the last 30 days. Therefore, getting 1000 views on a video will unlock live streaming. You also get access to more detailed analytics data after 1000 views, letting you see traffic sources, audience demographics, engagement metrics, and more.

Credibility and Influence

In the early stages of building a TikTok following, every view milestone lends you more credibility and influence on the platform. While 1000 views is still low, it establishes you more than someone at 0 views. Brands seeking TikTok collaborations often look for creators with at least 1000 views. The more views you gain, the more leverage you have for earning money through promotions, sponsorships, etc.

Motivation to Create More

Finally, passing the 1000 view mark is a big motivational milestone for any starting TikTok creator. It validates that your content strategy is working and gives you the momentum to keep producing more videos. Use that initial traction as fuel to experiment with new content styles and improve the quality of your videos even more.

How much do you get paid for 1000 views on TikTok?

As mentioned above, TikTok does not directly pay creators based on video views. However, by partnering with brands or joining TikTok’s Creator Fund, you can potentially earn money once your videos start getting views:

  • Creator Fund – Around $2-4 for 1000 views
  • Sponsorships – Varies greatly, between $10-$100+ per 1000 views
  • Affiliate marketing – Around $1-5 per 1000 views

Here’s a breakdown of how much money you can expect to earn from monetization methods at 1000 TikTok views:

Creator Fund

If you’re enrolled in TikTok’s Creator Fund, you can expect to earn around $2-4 for 1000 TikTok views based on the typical 2-4 cent RPM. For example, if your video got 2000 views from the Creator Fund, you’d earn around $4-8. The Creator Fund payments are lower than other monetization methods but have the advantage of being consistent and hands-off income.


For up-and-coming creators, sponsored content deals on TikTok typically pay between $10-$100 per 1000 views. The rate depends on your niche, audience demographic, and past sponsorship rates. For example, a brand deal with a flat $100 fee would pay $100 for 10,000 views or $0.01 per view. With 1000 views, you’d earn around $1. As you grow your followers and views, you can negotiate higher per-view or fixed sponsorship rates.

Affiliate Marketing

If you promote affiliate links through your TikTok bio or in videos, you can expect to earn $1-5 for every 1000 views on average. The payout varies greatly based on your niche and the commission rate of the affiliate programs you join. Some programs may only pay $0.10 per click or sale, while others pay over $50 per sale. Tracking clicks and sales from TikTok affiliate links allows you to better understand your potential earnings per 1000 views.

What happens when a TikTok hits 1000 views?

Reaching 1000 views is an early but important milestone for any TikTok creator. Here are some of the key things that happen when one of your TikTok videos hits 1000 views:

  • Your video gets picked up more by TikTok’s recommendation algorithm
  • You gain credibility and momentum as a creator
  • You unlock live streaming capabilities
  • You get access to more in-depth analytics data
  • You may get some revenue through the Creator Fund
  • You have more leverage to get sponsors and affiliates

In summary, hitting 1000 TikTok views triggers both internal platform benefits through unlocked features and externally through more brand partnership opportunities. It marks a transition from complete beginner to having some initial traction and success on TikTok.

Recommendation Algorithm

One of the biggest benefits of hitting 1000 views is getting picked up more by TikTok’s powerful recommendation algorithm. TikTok favors showing videos to more users that are already performing well. This creates a snowball effect where once you have some initial views and engagement, your next videos will be promoted more heavily by the algorithm too.

Credibility and Momentum

In the early stages of your TikTok growth, every view and follower milestone boosts your credibility and momentum. At 1000 views, you’ve clearly figured out some aspects of creating content that resonates with TikTok users. Use this momentum as validation to keep improving your content.

Unlocking Features

As mentioned earlier, passing 1000 views lets you unlock live streaming on TikTok. This lets you further engage your newfound audience in real-time and potentially earn revenue through virtual gifts. You also get access to more analytics data to optimize your content.

Creator Fund Revenue

Assuming you meet the eligibility criteria, hitting 1000 views means you’ll start seeing your first small amounts of revenue from TikTok’s Creator Fund. While it likely will only be a few dollars, this is an important step in building multiple monetization channels over time.

Sponsorship Opportunities

Finally, early view milestones make you seem less risky for potential brand sponsorships. Brands feel more confident paying creators who have already shown an ability to generate engagement and views. As you continue growing your audience, you can leverage your view counts and analytics to negotiate higher sponsorship rates.

How many views do you need to make money on TikTok?

There is no universal view threshold where you suddenly begin making money on TikTok. Revenue comes through a mix of monetization strategies like the Creator Fund, sponsorships, and affiliate marketing. However, here are some approximate guidelines for when you can start earning money based on views:

  • 100 views – Too low for any significant earnings
  • 1000 views – May get some Creator Fund revenue
  • 10,000 views – Can potentially partner with brands
  • 100,000+ views – Major earning potential


At extremely low view counts like 100 views, you won’t have access to any money-making options on TikTok yet. Focus on increasing viewership and improving your content. Treat this as the testing and foundation-building phase.


As discussed earlier, 1000 views is the minimum to potentially start seeing some cents or a few dollars through TikTok’s Creator Fund. The pay will be extremely minimal, but it represents your first TikTok earnings.


When your videos reliably hit 10,000+ views, you become attractive to a wider range of potential brand sponsorship partners. You can leverage your audience size and engagement metrics to negotiate your first paid partnership deals on TikTok.

100,000+ Views

Hitting six-figure view counts on your videos means major earning potential through TikTok’s monetization options. You can earn hundreds to thousands per month through your top videos’ views, live streams, affiliates, and sponsorships. This is when creators can start supplementing or replacing traditional income entirely through TikTok.

How many TikTok followers do you need to get paid?

While TikTok views determine your direct Creator Fund revenue, having more followers opens up more money-making opportunities through sponsorships, affiliates, and gifts. Here are general follower milestones and what you can earn at each:

Followers Revenue Potential
100 None
1000 Creator Fund eligibility
10,000 Can partner with brands
100,000 Major sponsorship deals
1 million Top-tier brand deals and gifts

Gaining followers gives you influence and reach for monetization. But you need the views for your content to actually earn money from that audience.

Do TikToks with more views get shown more?

Yes, TikTok purposefully shows videos with more existing views to more users. This creates a snowball effect where once a video gains traction, the algorithm picks it up and extends its reach further. There are several reasons why TikTok favors showing videos with more views:

  • Signals engaging content – More views/likes show users enjoy that video
  • Improves user experience – Users are more likely to enjoy videos others did
  • Encourages competition – Creators are motivated to create viral content
  • Rewards successful creators – Helps them gain more views and grow faster

In summary, TikTok’s algorithmic feed favors videos that are performing well to keep users engaged on the platform. So gaining those initial views is key to triggering the TikTok recommendation snowball effect.

Signals Engaging Content

At its core, TikTok cares most about keeping users happily entertained on the app. Videos that quickly gain views and likes signal they have entertaining content worth watching. TikTok takes this user feedback into account to surface those videos more.

Improves User Experience

TikTok users enjoy watching videos they know others also appreciated and engaged with. Seeing a video with 1000+ likes likely means you’ll also find it interesting compared to a brand new video with no views. So TikTok leverages this wisdom of the crowds effect by recommending more proven videos.

Encourages Competition

Favoring higher performing videos motivates creators to go viral and get on the coveted “For You” page. This creates an ongoing competition among TikTokers to make the most compelling and engaging content. More great content ultimately retains more users on the app.

Rewards Successful Creators

Lastly, TikTok’s algorithm essentially rewards creators who make content people want to watch. Amplifying videos with traction helps those creators grow their audience faster. This incentivizes creators to keep producing high-quality content for the platform.


Gaining 1000 TikTok views is an exciting first step toward building your influencer career and monetizing your audience. Use this momentum to continue improving your content quality, engage with your newfound fans, and explore TikTok’s money-making offerings like the Creator Fund. Consistently generating thousands of views per video will open up major earning potential through sponsorships, affiliates, and gifts. Be patient but persistent and let those initial views fuel your motivation to succeed on TikTok!